FeaturesThe MAJORS 2027: The Invite-Only Showcase
An invitation-only battle of the top Level 6 senior teams. Inside cheer’s most exclusive showcase.
ICON Cheer Editorial
The independent voice of cheer — by athletes, for athletes
The independent voice of cheer — athlete-first reporting, spotlights, and recaps.
FeaturesAn invitation-only battle of the top Level 6 senior teams. Inside cheer’s most exclusive showcase.
FeaturesOne of the largest all-star events in the world fills the Georgia World Congress Center. Here’s the rundown.
FeaturesOne of the sport’s most historic championships heads to Houston. What the move means and what to expect.
FeaturesThe end-of-season championship for Level 1–5 teams. A look at the bid race that decides who makes it to Orlando.
FeaturesThe pinnacle of all-star cheer returns to ESPN Wide World of Sports. Here’s what’s at stake and who to watch.
FeaturesBid races, rule tweaks, and the storylines that will define the competitive cheer season from first local to the Worlds floor.
Industry NewsMost cheer coverage is owned by the same companies that run the events and sell the uniforms. Here’s why that matters — and what independent media changes.
FeaturesA plain-English guide to the all-star levels — what changes at each one, and how athletes climb from novice to the Worlds stage.
FeaturesDifficulty, execution, and the deductions that quietly decide championships — a parent-friendly tour of how routines are scored.
Coach's CornerA coach’s framework for taking athletes from standing tucks to true Level 4 passes — safely, and without skipping the boring parts.
Coach's CornerTalent gets teams to the warm-up mat. Mindset gets them through the routine. How to prepare athletes for the moment that counts.
Team FeaturesThey don’t have the biggest rosters or the deepest talent pools — so how do small programs keep beating the giants? Culture, mostly.
FeaturesCoed and all-girl, scholarship and club — the college cheer landscape, and how all-star athletes can make the jump.
Athlete SpotlightsFlying looks effortless when it’s done right. Here’s what’s actually happening — and the traits that separate good flyers from great ones.
Event RecapsThe end-of-season bid chase is chaotic, emotional, and weirdly instructive. What it reveals about how programs are really built.
Industry NewsGoverning-body rules evolve every year. Here’s how the ongoing focus on athlete safety is quietly reshaping what routines look like.
Coach's CornerThe best routines aren’t the hardest — they’re the ones built to show off exactly what a specific team does well.